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Welcome to First Class Watches!
All our watches are authentic and are sourced from the official UK distribution channels. Every watch comes complete with a stamped manufacturer's guarantee, full instructions and box. Order any in stock item before 4pm Monday to Friday or 11:30am Saturday for same day despatch (UK delivery, security checks apply).
Whether it be a treat for yourself or a present for someone close, we have a watch to match your requirements. Trading as a brand authorised watch shop online for over 15 years we promise to give you nothing but the best customer service while shopping online. We also offer affordable international delivery, a 30 day returns policy and our price matching service against other authorised retailers. We stock over one hundred and fifty of the best watch brands including luxury watches from Longines, Oris, Rado, Seiko, Garmin, Tissot, Baume et Mercier, Raymond Weil and more.
James Moore & Co.
Brand Authorised Dealer

Latest Watch News

New Seiko Prospex Navigator Timer

Today, we are excited to share the launch of the new Seiko Prospex Navigator Timer Limited Edition Mechanical GMT! Seiko is a brand that is adored by fans all around the globe, meaning that there is always a lot of anticipation for new launches. This

Gift Guide for October Birthdays

October is a busy time of year for many of us. Students have recently returned to schools and many are looking ahead to the festive season. We have curated our Gift Guide for October Birthdays to make any birthday present shopping you must do this mo

What is a Nivachron balance spring?

Anyone on the hunt for a new watch may have noticed some watch descriptions mentioning a ‘Nivachron balance spring’. Or, alternatively, you may have seen it written as ‘Nivachron hairspring’. But have you ever wondered what exactly a Nivachro

Archival Revival: Best 1960s Inspired Watches

If the 1950s were marked by a brewing evolution, the 1960s were marked by a concrete revolution. Known as the countercultural decade, the sixties overthrew traditional social norms, clothing, music and values. Moreover, the progression of the civil r
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